Thoughts On Modular from Industry Experts
Marriott VP of Global Design Strategies, Karim Khalifa believes that utilizing modular construction does not compromise quality but in fact produces a higher quality product. "With 100,000 rooms, some of those rooms look the same between hotels, so we can get that faster to market through a factory system."
“We consider modular design and construction very important to our expansion strategy in North America, where it’s currently not as commonly leveraged as in other parts of the world,” says Eric Jacobs, Marriott International’s Chief Development Officer for Marriott Select Service and Extended Stay Brands in North America.